Sustainable Business Model Based on Open Innovation: Case Study of Iberdrola

Abstract

The change in business management towards a vision based on open innovation has opened the doors to knowledge transfer between organizations, promoting scientific–technological collaborations resulting in new research that opens the way to new technological innovations. Therefore, the objective of this study is to see how the company Iberdrola has oriented its management strategy towards an open innovation approach, analyzing both its scientific and technological development through a bibliometric and network analysis. The results highlight that Iberdrola has always considered scientific and technological development to be part of its strategic approach as a means of disseminating and transferring knowledge. Furthermore, it can be concluded that the implementation of strategic axes related to sustainable development in an open innovation environment has improved the results of its scientific and technical production, and also the company’s financial results.