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Uso concurrente de elementos gráficos para potenciar la identificación tipológica de un producto a través del envase: estudio de caso en los refrescos de cola
(Servicio Editorial de la Universidad del País Vasco/Euskal Herriko Unibertsitatearen Argitalpen Zerbitzua, 2019)
During the process of recognizing and selecting products on display shelves, it is essential to be able to identify efficiently and effectively different typologies of products to avoid any inconvenience or any serious ...