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    A comparison of sustainability attitudes and intentions across generations and gender: a perspective from U.S. consumers 

    Satinover Nichols, Bridget; Wehr Holt, Jennifer (Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU), 2023-01-18)
    [EN] As firms increasingly focus on corporate sustainability initiatives and offer more sustainability-related products, there is a need to continually assess consumer attitudes towards and involvement in sustainable ...
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    Sustainable and Green City Brand. An Exploratory Review 

    Carrizo Moreira, António; Rêga Pereira, Cristiana; Fernandes Lopes, Margarida; Arêde Rodrigues Calisto, Raquel; Teixeira Vale, Vera (Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU), 2023-01-18)
    [EN] Although city branding is not new, the importance of sustainability and environmental demands is placing an enormous challenge in city/place branding activities. As such, the aim of this article is to analyze how ...
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    Exploring research on the management of business ethics 

    Batlles de la Fuente, Ana; Abad Segura, Emilio (Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU), 2023-01-18)
    [EN] Society is constantly striving to promote actions that are environmentally, socially and economically sustainable in the long term. The initiatives that are currently being proposed are not only global, but corporate ...
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    Consumer behavior on sustainable issues 

    Martínez García de Leaniz, Patricia; Castro González, Sandra (Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU), 2023-01-18)
    [EN] This special issue of the Management Letters / Cuadernos de Gestión is dedicated to presenting those articles that are included as part of the special issue on consumer behavior and sustainable issues and that highlight ...

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