Browsing (2019) Número 41 by Author "Fernández Rodríguez, Carlos J."
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Gerencialismo a la vasca: un análisis del discurso de la “nueva cultura de empresa”
Fernández Rodríguez, Carlos J. (Servicio Editorial de la Universidad del País Vasco/Euskal Herriko Unibertsitatearen Argitalpen Zerbitzua, 2019)Management ideologies are one of the most remarkable features of our age. In a neoliberal context where globalization of markets, new technologies and the intensification of competition are perceived as important challenges ...