Listar Management Letters/Cuadernos de Gestión por autor "Satinover Nichols, Bridget"
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A comparison of sustainability attitudes and intentions across generations and gender: a perspective from U.S. consumers
Satinover Nichols, Bridget; Wehr Holt, Jennifer (Instituto de Economía Aplicada a la Empresa (Universidad del País Vasco UPV/EHU), 2023-01-18)[EN] As firms increasingly focus on corporate sustainability initiatives and offer more sustainability-related products, there is a need to continually assess consumer attitudes towards and involvement in sustainable ...