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A behavior model for blood donors and marketing strategies to retain and attract them
(Univ Sao Paulo, Escola de Enfermagem de Ribeirao Preto, 2014-06)
Objective: analyze and propose a theoretical model that describes blood donor decisions to help staff working in blood banks (nurses and others) in their efforts to capture and retain donors. Methods: analysis of several ...
Los bonos de titulización en España: estructura multitramo y rentabilidad primaria
(2014-03-30)
[ES] Hasta 2007, año en el que estalló la crisis subprime, la titulización de activos se extendió en los mercados internacionales durante más de dos décadas, convirtiéndose en una fuente de innovación financiera muy potente ...
Los determinantes de la rentabilidad primaria de los bonos de titulización hipotecaria: la influencia de las estructuras multitramo
(2014)
[ES] Este artículo analiza los determinantes de la rentabilidad primaria de los bonos de titulización hipotecaria (conocidos en la literatura como mortgage backed securities, o MBS) emitidos en España durante el periodo ...
Managing and resisting ‘degeneration’ in employee-owned businesses: a comparative study of two large retailers in Spain and the UK
(George Cheney, Iñaki Santa Cruz, Ana Maria Peredo and Elías Nazareno, 2014-09)
Employee-owned businesses have recently enjoyed a resurgence of interest as possible ‘alternatives’ to the somewhat tarnished image of conventional investor-owned capitalist firms. Within the context of global economic ...
Does training policy help to attract, retain and develop valuable human resources? Analysis from the Mondragon case
(2014-10-31)
Purpose - The aim of this article is to ascertain the degree to which a training policy developed through corporate training centers is recognized as a source of competitive advantage for attracting, developing and retaining ...