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A behavior model for blood donors and marketing strategies to retain and attract them
(Univ Sao Paulo, Escola de Enfermagem de Ribeirao Preto, 2014-06)
Objective: analyze and propose a theoretical model that describes blood donor decisions to help staff working in blood banks (nurses and others) in their efforts to capture and retain donors. Methods: analysis of several ...
Los determinantes de la rentabilidad primaria de los bonos de titulización hipotecaria: la influencia de las estructuras multitramo
(2014)
[ES] Este artículo analiza los determinantes de la rentabilidad primaria de los bonos de titulización hipotecaria (conocidos en la literatura como mortgage backed securities, o MBS) emitidos en España durante el periodo ...
Managing and resisting ‘degeneration’ in employee-owned businesses: a comparative study of two large retailers in Spain and the UK
(George Cheney, Iñaki Santa Cruz, Ana Maria Peredo and Elías Nazareno, 2014-09)
Employee-owned businesses have recently enjoyed a resurgence of interest as possible ‘alternatives’ to the somewhat tarnished image of conventional investor-owned capitalist firms. Within the context of global economic ...
Does training policy help to attract, retain and develop valuable human resources? Analysis from the Mondragon case
(2014-10-31)
Purpose - The aim of this article is to ascertain the degree to which a training policy developed through corporate training centers is recognized as a source of competitive advantage for attracting, developing and retaining ...